Sunday, 5 December 2010

Intertextuality

Music Video:

Throughout our music video, we use a variety of locations, although keep cutting back to a common shot of the artist singing against a wall during the chorus of the song. This is a common convention of music videos, creating a distinctive link between the chorus and a certain location or shot type for the audience. We were inspired by Eliza Doolittle's video for "Pack Up", which is set in an array of locations, from a beach to a hall, however keeps cutting back to a common shot of Eliza singing and dancing against the same wall during the chorus.

Despite the shots being in the same location, variety and dynamics are created through the use of inter-cutting different shot types and camera angles, which we will be aware of when filming, shooting the same shot from a number of angles.
Digipak:

Despite not actually being on her album cover, the original inspiration for the image on our own album cover came from a photo shoot of pop artist Diana Vickers. The natural and unmanufactured, yet strong and endearing sense of the image appeared perfect for how we intended to market Jose Vanders' easy-listening and not over produced music. Rather than replicating Diana's pose and the composition of the image, we adapted it, taking a number of still images from different angles. We decided upon this final shot for our album cover, due to its striking yet innocent and natural feel, similar to the picture of Diana Vickers.

The image on the back cover of our digipak is similar to that of the front cover on Eminem's album "Recovery". This inspired us as the image is simplistic yet strong and would also allow for empty space to the right of the image in which a track listing could be imposed during editing.
The image we will use links in with the music video, due to the common location in which it is taken, creating coherence and a distinctive relationship between them for the audience, enhancing the branding of Jose Vanders.

No comments:

Post a Comment